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Dis-Chem Ramps Up Rewards & Store Expansion

02 Jun 2025


Dis-Chem announced a major revamping of its rewards programme to regain lost market share in key categories. – Business Times (1 June 2025)
The move comes amid intense promotional activity from competitors like Clicks and a rapid expansion of rival store footprints. Clicks now boasts approximately 950 stores nationwide compared to Dis-Chem's 285. In reaction, Dis-Chem plans to open 39 new stores by the end of its 2026 financial year.
According to CEO Rui Morais Dis-Chem has faced headwinds, particularly in personal care, beauty, healthcare, medical, and baby care sectors.
Despite challenges in other areas, Dis-Chem has successfully extended its market share in the dispensary segment, growing from 24.2% to 24.3%.

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